ASCRS 2025
The 2025 Annual Meeting of the American Society of Colon and Rectal Surgeons (ASCRS) was held from May 10 to 13 in San Diego, California, United States.
As one of the most influential events in the global field of colorectal surgery, the conference brought together more than 2,500 leading colorectal surgeons, researchers, and industry representatives from over 50 countries, who gathered to explore the latest research findings, cutting-edge technologies, and clinical practices in colorectal surgery.
As an innovation leader in the field of single-use digestive endoscopy in China, EndoFresh presented its self-developed EndoFresh® single-use digestive endoscopy system on this international stage.
With its innovative design, outstanding performance, and strong sense of social responsibility, EndoFresh® attracted wide attention, showcasing the innovative strength of China’s medical technology to the world.
New Breakthrough
Outstanding Performance of Single-Use Digestive Endoscopy
In the field of colorectal surgery, clinicians require higher levels of intraoperative precision and adaptability to complex procedures from surgical instruments.
The EndoFresh® single-use digestive endoscopy system focuses on the needs of complex surgical scenarios and, through innovative design, provides an ideal solution for the precise treatment of colorectal diseases.
The product demonstrates several significant advantages in clinical applications:
• Large working channel and wide angulation: A 4.2 mm working channel combined with 210° angulation, meeting both diagnostic needs and the demands of delicate therapeutic procedures.
• Stable and reliable performance: Avoids mechanical wear and performance degradation caused by repeated use of traditional endoscopes, ensuring consistently high quality with every procedure.
• Optimized clinical workflow: No need to wait for the cleaning and disinfection cycle of reusable endoscopes. Ready-to-use availability significantly improves departmental efficiency.
A study comparing the safety and effectiveness of disposable endoscopes and reusable endoscopes in ERBL treatment for internal hemorrhoids demonstrated that EndoFresh® single-use digestive endoscopes provide high image clarity and flexibility, proving to be safe and effective in hemorrhoid treatment as well¹.
At the same time, the system can be used in combination with laparoscopy to perform dual-endoscope procedures.This technique integrates the three core advantages of function preservation, scar-free outcomes, and rapid recovery, providing a new minimally invasive treatment model that balances safety and efficiency in surgical care.
The EndoFresh® single-use digestive endoscopy system also overcomes the traditional limitations of large and inconvenient endoscopy equipment.The EndoFresh® GEC-2000P processor, featuring an innovative three-pump-in-one design, is compact and lightweight, easy to operate, and equipped with a built-in endoscopy reporting system.It is ready to use immediately, greatly improving diagnostic and treatment efficiency.
Exhibition Highlights
EndoFresh® Attracts Significant Attention
Doctors from around the world stopped by the EndoFresh® booth, where they either observed the product demonstrations with curiosity or engaged in in-depth discussions with the EndoFresh® team.
The professional staff explained the design philosophy, clinical procedures, and practical advantages of the system in detail, and many physicians showed strong interest in the product.
An expert from the United States commented after experiencing the system that its high integration and ease of use make it suitable for community healthcare settings.
A customer from Mexico noted that the image clarity and operational convenience of the EndoFresh® single-use digestive endoscopy system are fully comparable to the industry’s top reusable endoscopy systems, supporting the advancement of precision medicine.
During the conference, EndoFresh actively showcased its innovative achievements and technological capabilities in the field of single-use digestive endoscopy, engaging in extensive exchanges with numerous experts on site.
Future Outlook
Moving Forward Together Through Continuous Innovation
Looking at the overall outlook of the medical device industry, the market is experiencing robust growth, driven by global population aging, rising health awareness, and continuous technological innovation.
The EndoFresh® single-use digestive endoscopy system not only provides patients with a better treatment experience, but also offers strong support for healthcare institutions in improving diagnostic and treatment efficiency and quality.
The comprehensive presentation at the ASCRS Annual Meeting has become an important milestone in EndoFresh®’s international journey, injecting new momentum into its market expansion and technological evolution.
In the near future, EndoFresh® will continue to lead industry trends and bring more innovations and breakthroughs to the diagnosis and treatment of digestive diseases worldwide.
References:
1.Xu W, Xia G, Li L, Cao G, Yan X, Dong L, Zhu Y. Evaluation of a novel disposable endoscope for retroflexed endoscopic rubber band ligation of internal hemorrhoids: a randomized pilot study. Postgrad Med J. 2024 May 18;100(1184):407-413. doi:10.1093/postmj/qgae013. PMID:38330500.