From February 9–12, 2026, the global healthcare industry once again turned its attention to the Middle East.
As one of the most influential annual events in the global healthcare sector, WHX 2026 (World Health Expo) officially opened at the Dubai Exhibition Centre, bringing together over 4,800 medical institutions, industry experts, and partners from more than 180 countries and regions. The exhibition served as a key platform for observing the evolution of global medical technologies.
As one of the most influential annual events in the global healthcare sector, WHX 2026 (World Health Expo) officially opened at the Dubai Exhibition Centre, bringing together over 4,800 medical institutions, industry experts, and partners from more than 180 countries and regions. The exhibition served as a key platform for observing the evolution of global medical technologies.
01 A “China Solution” Addressing Shared Clinical Challenges
WHX is not only a global convergence platform for healthcare resources, but also a lens through which regional medical needs and technological pathways are magnified.On this international stage, EndoFresh® focused on three core themes — safety, efficiency, and accessibility — presenting a comprehensive gastrointestinal endoscopy solution centered on single-use technology.
The showcase attracted significant attention from clinicians, hospital administrators, and distribution partners across the Middle East, Africa, Europe, and South Asia.
During multiple discussions, one clinical reality was repeatedly raised:
in healthcare environments marked by resource disparities and persistent infection risks, how can gastrointestinal endoscopy balance safety, efficiency, and therapeutic capability?
in healthcare environments marked by resource disparities and persistent infection risks, how can gastrointestinal endoscopy balance safety, efficiency, and therapeutic capability?
This shared challenge is a key reason why single-use gastrointestinal endoscopy continues to gain global attention.
02 Product Strength Addressing Clinical Needs
Addressing the limitations of reusable endoscopes — including complex reprocessing procedures, cross-infection risks, and performance degradation — EndoFresh® offers a systematic clinical solution.
210° wide angulation + 4.2 mm large working channel
Enhancing maneuverability and instrument passage capacity, providing greater operational space for procedures in complex anatomical areas such as the gastric fundus and rectum.
Portable processor design, ready for immediate deployment
The GEC-2000P and S2 processors feature an integrated “three-in-one pump” design, lightweight and compact, enabling rapid deployment in emergency rooms, ICUs, mobile medical services, and field rescue scenarios.
Brand-new scope for every procedure, zero performance degradation
Eliminating uncertainties associated with reuse and ensuring consistent imaging and operational performance in every procedure.
03 On-Site Engagement at WHX 2026
At WHX 2026, the EndoFresh® booth attracted a large number of international medical professionals for discussions and hands-on experience. Visitors experienced firsthand the convenience and high-level protection brought by the “One Patient · One Scope · Single Use” design concept.
After experiencing the product in person, several professionals commented:
The value of EndoFresh® is no longer limited to the product itself, but represents a forward-looking clinical solution. In scenarios such as screening high infection-risk populations and dual-scope procedures requiring stringent infection control, it demonstrates irreplaceable safety advantages.
04 The Practical Significance of Multi-Scenario Applications
As the first single-use gastrointestinal endoscopy brand globally to obtain CE, FDA, and NMPA certifications, EndoFresh® is empowering a wide range of clinical applications:
- Specialized care scenarios: Meeting the needs of high-sensitivity patients and those with specific respiratory conditions, safeguarding both patients and healthcare professionals.
- ICU / bedside emergency settings: Rapid deployment, effectively reducing cross-infection risks and improving efficiency in emergency treatment and examinations.
- Mobile healthcare / teleconsultation: Lightweight and portable, supporting field rescue and cross-regional medical collaboration.
- Primary healthcare institutions: Reducing the high costs of reprocessing center construction and equipment maintenance, improving accessibility to gastrointestinal endoscopy services.
With its “ready-to-use upon opening, single use after procedure” design philosophy, the product reduces infection risks at the source. Sterilized with ethylene oxide, it ensures a brand-new scope and stable performance for every procedure, building high-standard infection control protection for medical institutions.
05 Along the Silk Road, Advancing Toward the Future of Healthcare
Dubai, as a key hub connecting the medical markets of Europe, the Americas, Asia, and the Middle East, represents a modern “Silk Road” for global healthcare and technology exchange. EndoFresh® single-use gastrointestinal endoscopy is evolving from being a supplementary option to becoming a more certain and reliable clinical solution.
Looking ahead, we will continue to drive innovation at our core, focusing deeply on the diagnosis and treatment of gastrointestinal diseases and connecting with healthcare systems worldwide. Following the global expansion path of China’s medical technology, we remain committed to advancing safer, more efficient, and more accessible gastrointestinal endoscopy models, contributing new solutions from China to global health.
WHX 2026 · Dubai
One Scope, One Use · Connecting the World
A China Solution for Global Clinical Needs
One Scope, One Use · Connecting the World
A China Solution for Global Clinical Needs